Valouran

Creating a new brand identity for a pioneering property developer of residential developments in central London’s most desirable locations.

We partnered on

Branding
Digital design
Website
Messaging and tone of voice

The ambition

Valouran is a new, pioneering luxury property company delivering opulent residences in the world’s most coveted global locations. With over 40 years of collective experience Valouran came to Pollitt & Partners to create a brand that would cement the company as the pinnacle of property. One that marries prestige with substance and function with desirability.

The ideas

Our design approach focussed on embodying the essence of the property company’s legacy, one that continually pushes boundaries and blurs the lines between high-end real estate, cutting-edge design, and an aspirational lifestyle. The resulting brand we crafted embodied elegance and refinement, reflecting the company’s relentless pursuit of excellence while maintaining an understated confidence.

“Pollitt & Partners helped us to create a beautiful new brand identity and website for our new company, Valouran. Their team worked tirelessly to ensure all our comments and feedback were fed into the designs and wireframe for the website creating something unique and encapsulating everything we dreamed of. They spent a lot of time with the web developer ensuring our website was in perfect condition before handing it over to us, we also had a very thorough briefing on how to use the back end of the site. We have loved working with the team and will continue to do so on other projects now and in the future.”

Valouran

We carefully crafted the website’s structure and content to ensure a smooth and user-friendly experience. Working closely with the client, we brainstormed and strategised, determining the type of content for each page and aligning it with the brand’s vision.

“Pollitt & Partners helped us to create a beautiful brand identity and website for our new company, Valouran. We have loved working with the team and will continue to do so on other projects now and in the future.”

Valouran

Pollitt & The Whiteley

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